“For an ADI to be sustainable, it must take into account the social and environmental impacts of its

investments and loans”.


Gen Advisory Pty Ltd, 

September 2019.

The term “Sustainable Banking” refers to banking practices that integrate “environmental, social and governance” (ESG) criteria. It prioritizes ESG benefits as a key objective.


Unlike “traditional/conventional” banking, which is based on a two-dimensional risk and return analysis, Sustainable Banking considers three dimensions: risk, return and impacts.


Gen Advisory’s prediction is that the future, ADIs will no longer differentiate between “traditional” and “sustainable banking”. When the science on Sustainable Banking has progressed sufficiently, there will only be one form of banking – Sustainable Banking.

At a Glance

Common sustainable banking strategies

Sustainable Lending


Green Bonds

Impact Investing

Sustainable Funds

Our Analysis

Sustainable Banking

What Is It
  • Banking which integrates “environmental, social and governance” (ESG) criteria and prioritises ESG benefits as a key objective

  • Traditional” banking is based on a two-dimensional risk and return analysis. With sustainable banking, three dimensions are considered: risk, return and impacts.

The Future
  • Gen Advisory’s view is that there will eventually no longer be a distinction between “traditional” and “sustainable banking”. By definition, all banking will need to be sustainable. 

Climate risk will no longer be viewed as a merely  moral/ethical issue, but also a financial one.

Key Issues

Current issues in Sustainable Banking: 

  • Lack of of universally-accepted metrics for measuring ESG benefits. 

  • Lack of certainty regarding how to incorporate ESG criteria into credit lending decisions.

  • Competing priorities

  • Inadequate budgets.

  • New/increased pool of investors 

  • Improved brand Value 

  • Improved regulatory engagement

  • Reduced costs 

  • New Products/ Services 

  • New Client Segments

  • New Geographic Markets 

  • Employee Retention


Gen Advisory’s view is that ADIs which do not eventually adopt sustainable banking practice will face an existential threat.

How we can help ADIs incorporate ESG criteria

  • Provide strategic advice to ADIs on the latest development and insights on Sustainable Banking - including how ADIs can incorporate ESG criteria into their credit lending decisions.

  • Deliver bespoke research on a specific Sustainable Banking or ESG-related area of interest.

  • Deliver bespoke training on Sustainable Banking and ESG, tailored to the ADI's needs.

  • Manage and executing, on an ADI’s behalf, a project to incorporate Sustainable Banking and ESG. 

  • Conducting due diligence on prospective solutions providers.

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+61-2-8088 0744

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Level 10, 420 George Street

Sydney, NSW 2000


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Leve 4, 11 York Street

Sydney, NSW 2000


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